Inspiring line up announced for AIBTM Education day

Press Release: 23rd April, 2013




Education seminars will support meetings industry professionals towards ‘defining the future of meetings… together’


Technology set to feature as a key industry theme


AIBTM (, the Americas Incentive, Business Travel and Meetings Exhibition, have today revealed their 2013 education line up, with 34 education sessions which have been tailored towards supporting meetings industry professionals ‘defining the future of meetings… together.’


The technology education programme at this years’ show will kick off with a session delivered by Sima Dahl, Founder of Parley Communications. In her session What’s Your Sway Factor? Learn the Art of International Social Networking for Career Success (Tuesday, June 11th 9am), Sima will present her 3-step Sway Factor system for social networking success based on a framework designed to aid the creation of a strong personal brand, raise visibility, and uncover career opportunities.


An interactive session, led by digital event strategist Michael Doyle, Executive Director of the Virtual Edge Institute is scheduled to follow. How to Virtually Extend Your Event (Tuesday, June 11th, 10:30am) is aimed at helping event and meeting planners to understand the latest technology solutions available for extending the life and value of physical events.


Michael Doyle will present a further session on Tuesday, June 11th at 1:30pm, which will educate delegates by informing them of ways in which they can make money and generate tangible value for their organisations through online events. Monetising your Online Event and Captured Content will cover basic monetisation including examples of organisations that have successfully deployed revenue generating programmes.


Hot Technologies 2013: It’s #mobilesociallocal, delivered by Jim Spellos, President of Meeting U (Tuesday June 11th, 3:00pm), will conclude the technology themed education sessions. This fast paced session will make attendees question their adaptability to the latest technological advancements which impact their career. The session will also review existing technology as well as providing an insight into what to expect in the future.


Michael Lyons, Reed Travel Exhibitions, AIBTM Exhibition Director commented, “We are delighted to be welcoming such a high caliber line up of speakers to the show this year, and look forward to engaging with our attendees through education. The high-quality content, presented by experienced industry leaders, will ensure our delegates understand future trends and innovations, allowing them to better plan and execute their meetings and business strategies, and adapt to the fast-paced world in which we live.”


AIBTM 2013 takes place from June 11th – 13th at McCormick Place in Chicago. To apply as a Hosted Buyer, register as a Trade Visitor or find out more about the education sessions, please visit


Join AIBTM on Linked in, Facebook, Twitter , Youtube and i-MEET






Notes to Editors


For media enquiries, please contact:


International PR:


Pamela Wils

Tel: +44 (0) 208 334 4005

Mob: +44 (0) 07900494467



Gillian McIntosh
Tel: +44 (0) 208 334 4006
Mob: +44 (0)776 990 4860




The Americas Incentive, Business Travel & Meetings Exhibition (AIBTM) is a leading global exhibition for the U.S. meetings and events industry. AIBTM delivers individually qualified Hosted Buyers and eligible Trade buyers from the U.S. and around the world.  Tailored to the U.S. market, AIBTM serves and guarantees the attendance of top-level decision makers.  The exhibitions provide time and business efficient matching services for buyers and sellers through unique Hosted Buyer Programmes. For more information, please visit AIBTM takes place from June 11-13, 2013.  Join AIBTM on Linked in, Facebook, Twitter and Youtube.


AIBTM forms part of the Reed Travel Exhibitions Meetings, Events and Business Travel Portfolio along with AIME (, GIBTM (, CIBTM ( IBTM India (  EIBTM ( and Business Travel Market (


Reed Travel Exhibitions

Reed Travel Exhibitions (RTE) is the world’s leading provider of exhibitions in the travel and tourism industry. Its wide-ranging portfolio of events around the globe covers leisure travel, luxury travel, business travel and the meetings and incentives industry.

The 14 events are: World Travel Market (WTM), Arabian Travel Market (ATM), International French Travel Market (IFTM), La Cumbre, International Golf Travel Market (IGTM), International Luxury Travel Market (ILTM), International Luxury Travel Market Asia (ILTMA), Asia-Pacific Incentives & Meetings Expo (AIME) (owned by Melbourne Convention + Visitors Bureau), Global Exhibition for Incentive, Business Travel, and Meetings (EIBTM), Gulf Incentive, Business Travel and Meetings (GIBTM), Americas Incentive, Business Travel and Meetings (AIBTM), China Incentive, Business Travel and Meetings (CIBTM) and Business Travel Market,  The Spa & Wellness by ILTM and ILTM Americas.

Furthermore, April 2013 will see RTE launch World Travel Market Latin America in São Paulo, Brazil (23-25 April) and IBTM India will launch in Mumbai, India (12-14 September 2013).

RTE is a business unit of Reed Exhibitions.


About Reed Exhibitions

Reed Exhibitions is the world’s leading events organizer, with over 500 events in 39 countries. In 2011 Reed brought together six million active event participants from around the world, generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 33 fully staffed offices. Reed Exhibitions serves 44 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider and a FTSE 100

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